Objectives & Key Results - OKR

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OKR (Objectives and Key Results) is a goal-setting framework used to set ambitious yet measurable goals. It helps individuals and organizations focus on priorities, track progress, and achieve meaningful outcomes.
An OKR consists of two main components:
Objective
– A clear, inspiring, and qualitative goal that defines what you want to achieve.
Key Results
– Measurable outcomes that track progress toward the objective. Typically, 2-5 key results per objective.
Why use OKR?
Provides clarity and focus on what truly matters.
Encourages accountability and continuous improvement.
Aligns personal or business goals with measurable outcomes.
Helps break big ambitions into actionable steps.
What makes OKRs powerful is their focus on outcomes rather than tasks. They force you to think about the actual impact you want to create, not just the activities you're doing.