Top Editorial Calendar Templates for Growth Marketers

For growth marketers, an editorial calendar is a strategic tool for planning, organizing, and managing content across different platforms. It ensures that marketing efforts are aligned with business goals, allowing for a consistent message and efficient resource allocation. An Editorial Calendar template, particularly implemented in a flexible tool like Notion, can simplify this process by providing a structured yet adaptable framework to visualize and coordinate content publication.

Before diving into creating your own Editorial Calendar template, consider exploring these editorial calendar options. They're crafted to make the process more manageable, whether you're organizing blog posts, social media content, or any other marketing materials.

What Should Editorial Calendar Templates Include?

Choosing the right editorial calendar template can streamline your content strategy and ensure consistent, impactful publications. Here are key components to look for in an ideal template:

Publishing Schedule: This should clearly outline when each piece of content will be published. It helps in maintaining regular content distribution and meeting deadlines.
Content Themes and Topics: A section for themes and topics allows for strategic content planning aligned with marketing goals and audience interests.
Status Tracking: Features for tracking the status of each content piece, from idea generation to publication, are crucial for workflow transparency.
Team Collaboration Tools: Look for templates that include options for team comments, attachments, and task assignments to enhance collaboration.

Selecting a template with these components will not only organize your workflow but also empower your team to produce quality content consistently.

What Should Editorial Calendar Templates Avoid?

Choosing the right editorial calendar template is crucial for streamlining your content strategy effectively. However, some features can complicate rather than simplify your planning. Here are key elements to steer clear of:

Overly Complex Features: Avoid templates with excessive features that are not directly beneficial for content management. Simplicity fosters usability and focus.
Non-Customizable Layouts: Templates that don't allow adjustments to fit your specific needs can limit your editorial team's efficiency. Flexibility is key in adapting to evolving content strategies.
Rigid Time Frames: Steer clear of templates that enforce strict deadlines without allowing for adjustments. Content creation needs flexibility due to its dynamic nature.

Selecting a template that avoids these pitfalls will ensure a smoother, more effective content planning and execution process for your team.

1Blog Editorial

The Blog Editorial Template streamlines your content creation process, whether you're a solo blogger or part of a team. With a customizable editorial calendar and collaborative drafting spaces, it ensures seamless planning, execution, and tracking of your blog posts. You can customize the template to fit your workflow.

2Notion's editorial calendar

Usually marketing teams have separate tools for planning and writing content. At Notion, we do all of that in one database. Using a calendar view, we can see our monthly publishing schedule and move pieces around to avoid traffic jams. That way, everyone in the company knows there's only one place to look for any editorial project.

A template preview for Notion's editorial calendar

3Content calendar

Efficiently orchestrate your content strategy with this all-in-one editorial planner and marketing calendar. Craft and manage your publishing schedule, from blog schedules to video scripts, ensuring every piece aligns with your content roadmap. Use it as a post planner and content organizer to track deliverables across multiple marketing campaigns, with the ability to filter by status, owner, and priority. View everything from a high-level content plan on a calendar to a detailed posting calendar timeline, keeping every launch on track.

4Content Planner

Be it YouTube, Instagram, Blog or your own website, a smooth, easy-to-use and versatile content planner can make your life 10x easier. This planner makes working on multiple projects at once much more seamless.

5Content Planner

The Notion Content Planner is your go-to tool for optimizing content creation. Track progress with the Content Status Board, ensure consistency using the Posting Schedule, and plan ahead with the Upcoming Content Section. The dynamic Content Calendar/Timeline visualizes your schedule, while the Platforms Database and Tags/Categories Database streamline information for effective content management. A holistic solution, this template empowers content creators with efficiency and strategic planning.

6Blog Editorial Calendar

Use this template to plan and write all your marketing content with a database that lets you track each project’s status, audience, author, reviewer, publish date, and more.

A template preview for Blog Editorial Calendar

7Content Planner for Brand

Revolutionize your social media content planning with our dynamic Notion template. Tailored for Instagram, TikTok, YouTube, Twitter, LinkedIn, and more, this versatile template accommodates diverse formats. Streamline your planning process, from brainstorming ideas to scheduling posts, ensuring consistent and engaging content across all platforms.

8Basic Content Calendar

Use this content calendar to schedule and track all the content you're putting out — from blog posts to podcasts to tweets. Every item on the calendar is a project, where you can designate the author (or who's assigned), the type of content (article, event, etc.), and its status (scheduled, in progress, complete). Each one is also its own Notion page, where you can stash all related notes, research, multimedia, and do all your writing in one place.

A template preview for Basic Content Calendar

9Editorial Calendar

The success of a content strategy often hinges on effective planning and organization. Our Editorial Calendar template serves as a dedicated space to write, strategize, and coordinate all your content pieces. It empowers you to methodically map out your content strategy, schedule publication dates, assign tasks to team members, and monitor the progress of each content piece in a single, unified location.

The interactive database tabs provide flexibility, enabling you to create and switch between different views for a tailor-made content planning experience. Take control of your content production process and keep your team aligned with this comprehensive Notion template.

A template preview for Editorial Calendar

10Content Planner

This intuitive workflow system helps you manage your content creation process more efficiently, so that you can focus on producing high-quality content that resonates with your audience.

With our Content Planner's inbox feature, you'll be able to capture and store all of your content ideas in one place, ensuring that you never forget a great concept or angle.

Stay organized and on track with your content creation goals: With our Content Planner's calendar view, you'll be able to visualize your publishing schedule and ensure that you're staying on track with your content goals.

Closing Thoughts

Utilizing these templates streamlines your marketing efforts, ensuring consistent content delivery. This strategic approach boosts audience engagement and drives growth efficiently.

Start by selecting a template that aligns with your marketing goals. Customize it to fit your brand's voice and key metrics. Implementing these tools not only saves time but also enhances your team's productivity.

Don't hesitate to integrate these templates into your strategy. The sooner you adopt, the quicker you'll see results in your marketing campaigns' effectiveness and scalability.

What is a Content Cadence?

Content cadence refers to the rhythm and frequency at which content is published on various platforms within an editorial calendar, ensuring consistent engagement with the audience.

What is an Editorial Brief?

An editorial brief is a document that outlines the key elements of a content piece, including its purpose, target audience, key messages, and any specific requirements, serving as a guideline for content creators.

What is a Publication Workflow?

A publication workflow describes the sequence of steps from content ideation and creation to its final publication and promotion, typically managed within an editorial calendar to ensure timely and organized content delivery.