Best Editorial Calendar Templates for Marketing Managers

Editorial calendars streamline the content process, helping marketing managers plan, draft, and schedule their content effectively. By organizing topics, deadlines, and publication channels in one place, it ensures consistency and efficiency in content creation and distribution. An Editorial Calendar Notion template aids this process by providing a clear, customizable structure that can adapt to the unique needs of a marketing team.

Before creating your own Editorial Calendar template, consider exploring the examples below to simplify the development of your content strategy.

What Should Editorial Calendar Templates Include?

Choosing the right editorial calendar template can streamline your content planning and ensure consistent, effective marketing efforts. Here are key components to look for in a Notion template:

Content Pipeline Visibility: The template should provide a clear overview of all stages of content creation, from ideation to publication.
Integration Capabilities: It should easily integrate with other tools used by your team, such as social media platforms and email marketing software.
Customizable Fields: Look for templates that allow you to customize fields to suit your specific content tracking needs, such as type of content, responsible team member, and deadlines.
Collaboration Features: Ensure the template supports collaboration, allowing multiple team members to update statuses, add comments, and adjust timelines easily.

Selecting a template with these components will help you maintain a bird's-eye view of your marketing strategies and adapt quickly to changes.

What Should Editorial Calendar Templates Avoid?

Choosing the right editorial calendar template is crucial for streamlining your marketing activities. However, some features can complicate rather than simplify your planning. Here are key elements to steer clear of:

Overly Complex Features: Avoid templates with too many intricate features that are not essential. They can make the template cumbersome and difficult to navigate.
Non-Customizable Layouts: Templates that do not allow customization can limit your ability to tailor the calendar to your specific needs and preferences.
Lack of Integration Capabilities: Avoid templates that cannot integrate with other tools you use. Integration is key for maintaining an efficient workflow.

Remember, the best template is one that fits seamlessly into your existing processes and enhances your team's productivity without adding unnecessary complexity.

1Notion's editorial calendar

Usually marketing teams have separate tools for planning and writing content. At Notion, we do all of that in one database. Using a calendar view, we can see our monthly publishing schedule and move pieces around to avoid traffic jams. That way, everyone in the company knows there's only one place to look for any editorial project.

A template preview for Notion's editorial calendar

2Content calendar

Efficiently orchestrate your content strategy with this all-in-one editorial planner and marketing calendar. Craft and manage your publishing schedule, from blog schedules to video scripts, ensuring every piece aligns with your content roadmap. Use it as a post planner and content organizer to track deliverables across multiple marketing campaigns, with the ability to filter by status, owner, and priority. View everything from a high-level content plan on a calendar to a detailed posting calendar timeline, keeping every launch on track.

3Content Planner

Be it YouTube, Instagram, Blog or your own website, a smooth, easy-to-use and versatile content planner can make your life 10x easier. This planner makes working on multiple projects at once much more seamless.

4Content Engine: Youtube, Instagram, Newsletter - Manage all in one place

As freelancer or agency, you can use it easily organise ideas and plan them for all social media platforms, all in one place.

5Content Planner

The Notion Content Planner is your go-to tool for optimizing content creation. Track progress with the Content Status Board, ensure consistency using the Posting Schedule, and plan ahead with the Upcoming Content Section. The dynamic Content Calendar/Timeline visualizes your schedule, while the Platforms Database and Tags/Categories Database streamline information for effective content management. A holistic solution, this template empowers content creators with efficiency and strategic planning.

6Blog Content Calendar

This content calendar makes planning your blog post simple and easy. Simply fill it in, and you're ready to go!

A template preview for Blog Content Calendar

7Blog Editorial Calendar

Use this template to plan and write all your marketing content with a database that lets you track each project’s status, audience, author, reviewer, publish date, and more.

A template preview for Blog Editorial Calendar

8Basic Content Calendar

Use this content calendar to schedule and track all the content you're putting out — from blog posts to podcasts to tweets. Every item on the calendar is a project, where you can designate the author (or who's assigned), the type of content (article, event, etc.), and its status (scheduled, in progress, complete). Each one is also its own Notion page, where you can stash all related notes, research, multimedia, and do all your writing in one place.

A template preview for Basic Content Calendar

9Editorial Calendar

The success of a content strategy often hinges on effective planning and organization. Our Editorial Calendar template serves as a dedicated space to write, strategize, and coordinate all your content pieces. It empowers you to methodically map out your content strategy, schedule publication dates, assign tasks to team members, and monitor the progress of each content piece in a single, unified location.

The interactive database tabs provide flexibility, enabling you to create and switch between different views for a tailor-made content planning experience. Take control of your content production process and keep your team aligned with this comprehensive Notion template.

A template preview for Editorial Calendar

10Instagram content planner

This Instagram content planner is perfect for coaches, or small service-based business owners. It helps you stay consistent with your social media content and aligned with your marketing goals and content strategy. Using this planner you'll be able to plan and schedule your content ahead of time and keep track of your daily and weekly content. You can define and track the progress of your marketing goals and audit your monthly performance.

A template preview for Instagram content planner

Closing Thoughts

Utilizing these templates streamlines your workflow, ensuring that all marketing activities are aligned and timely. This strategic alignment helps in maximizing campaign effectiveness and ROI.

Adopting these tools not only saves time but also enhances team collaboration. Start implementing these templates today to see a noticeable improvement in your project management and content delivery.

What is a Content Cadence?

Content cadence refers to the rhythm and frequency at which content is published on various platforms within an editorial calendar, ensuring consistent engagement with the audience.

What is an Editorial Theme?

An editorial theme is a central topic or idea around which content is developed and scheduled in an editorial calendar, helping to maintain thematic consistency across publications.

What is a Publication Workflow?

Publication workflow describes the sequence of steps from content creation to publication, including drafting, editing, approval, and scheduling, typically managed within an editorial calendar.