Best 10 Content Calendar Templates for Marketing Managers

For marketing managers, a content calendar is a straightforward tool that organizes and schedules upcoming content across different media platforms. It provides a visual snapshot of when and where content will be distributed, enabling better planning and coordination. A Content Calendar template in Notion can streamline this process, offering a centralized venue to draft, plan, sequence, and track content, from blog posts to social media updates.

Before you start carving out your own Content Calendar template, consider exploring the ones listed below to make your process more efficient.

What Should Content Calendar Templates Include?

Choosing the right content calendar template can streamline your marketing efforts and ensure consistent, effective content delivery. Here are key components to look for in a Notion template:

Integration Capabilities: Ensure the template can integrate seamlessly with other tools you use, such as social media platforms or email marketing services.
Customization Options: A good template should be flexible, allowing you to tailor it to your specific needs and branding requirements.
Collaboration Features: Look for templates that facilitate easy collaboration among team members, including options for comments, attachments, and task assignments.
Analytics and Reporting: Choose a template that includes sections for tracking performance metrics to analyze the effectiveness of your content over time.

Selecting a template with these components will help you maintain a clear, organized approach to content creation and distribution.

What Should Content Calendar Templates Avoid?

Choosing the right content calendar template is crucial for streamlining your marketing activities efficiently. However, some features might complicate rather than simplify your planning. Here are a few elements to steer clear of:

Overly Complex Features: Avoid templates with excessive functionalities that are not essential to your workflow. These can make the template cumbersome and difficult to use.
Non-Customizable Layouts: Templates that do not allow adjustments can limit your ability to tailor the calendar to your specific needs. Flexibility is key in a good content calendar.
Rigid Time Frames: Steer clear of templates that only support specific time frames, such as weekly or monthly. Opt for those that offer various views like daily, weekly, and monthly to enhance versatility.

Remember, the best template is one that fits seamlessly into your existing processes and enhances your team's productivity without adding unnecessary complexity.

1Content Calendar

It can be overwhelming to keep track of all your content ideas and content calendar across platforms like Instagram, YouTube, or LinkedIn. This template will help you plan and track all your content in one place from idea to publish.

2Content calendar

Efficiently orchestrate your content strategy with this all-in-one editorial planner and marketing calendar. Craft and manage your publishing schedule, from blog schedules to video scripts, ensuring every piece aligns with your content roadmap. Use it as a post planner and content organizer to track deliverables across multiple marketing campaigns, with the ability to filter by status, owner, and priority. View everything from a high-level content plan on a calendar to a detailed posting calendar timeline, keeping every launch on track.

3Blog Content Calendar

This content calendar makes planning your blog post simple and easy. Simply fill it in, and you're ready to go!

A template preview for Blog Content Calendar

4Blog Editorial Calendar

Use this template to plan and write all your marketing content with a database that lets you track each project’s status, audience, author, reviewer, publish date, and more.

A template preview for Blog Editorial Calendar

5Consistent Content Tracker

Consistency is the cornerstone of growth, whether it's a thriving YouTube channel, a bustling Etsy shop, or a robust social media presence. The Consistent Content Tracker is your go-to tool to maintain consistency, track progress, and achieve your goals effectively.

The Consistent Content Tracker is designed to help you effortlessly monitor and manage your content across various platforms such as TikTok, Instagram, YouTube, blogs, and more. With an intuitive interface, this template empowers you to:

☑️ Track Effortlessly: Monitor your content uploads at a glance, noting when and how often you publish across your channels.

☑️ Customizable & User-Friendly: Tailor the template to your preferences with customizable labels, colors, and additional columns, ensuring it aligns perfectly with your workflow.

☑️ Versatile Content Management: Seamlessly manage various content types, projects, channels, or businesses, all while emphasizing the vital aspect of consistency for success.

A template preview for Consistent Content Tracker

6Basic Content Calendar

Use this content calendar to schedule and track all the content you're putting out — from blog posts to podcasts to tweets. Every item on the calendar is a project, where you can designate the author (or who's assigned), the type of content (article, event, etc.), and its status (scheduled, in progress, complete). Each one is also its own Notion page, where you can stash all related notes, research, multimedia, and do all your writing in one place.

A template preview for Basic Content Calendar

7SOCIAL MEDIA CONTENT PLANNER

This template is mainly bulit for content creators. You can have an detailed glance of your content from idea to publishing.

A template preview for SOCIAL MEDIA CONTENT PLANNER

8Simple Content Planner & Calendar

If you create a lot of content, you know that orchestrating production and distribution across different channels can be a juggling act. I created this template to help eliminate juggling and overwhelm, and make content creation more fun.

It includes:

•A Content Pillars and Hashtags Page

•A Platforms Page where you can add in as many platforms as you need and track your KPIs

•A Planner Page to track your content from idea to completion

•A Brand Guide Page to house all your brand assets

•A Content Calendar (monthly and weekly)

A template preview for Simple Content Planner & Calendar

9Content Planner

It will help them capture ideas, turn them into tasks. Set objectives for their online presence while being able to monitor the progress of their objectives, they continue to deliver tasks that help achieve those objectives.

Closing Thoughts

Utilizing these templates streamlines your planning process, ensuring that all marketing activities are aligned and timely. This strategic alignment boosts overall campaign effectiveness.

Start implementing these tools today to see immediate improvements in your team's productivity and coherence. The right template not only saves time but also enhances creative output.

What is a Content Cadence?

Content cadence refers to the rhythm and frequency at which content is published on various platforms within a content calendar, helping to maintain a consistent and strategic flow of content.

What is an Editorial Theme?

An editorial theme is a central topic or idea around which content is developed and scheduled in a content calendar, ensuring thematic consistency and relevance over a period.

What is a Publication Matrix?

A publication matrix is a framework used in content calendars to map out the distribution channels and content types across different platforms, optimizing reach and engagement.