Business Funnel Analysis

Funnel analysis is a crucial exercise for any business. It provides insights into the customer journey—from their first interaction with your brand to the final purchase, and even beyond. The Funnel Analysis Template offers a streamlined way to track these stages.
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At the core of the Funnel Analysis Template is a database called User Journey, which breaks down the customer funnel into several key stages:

Awareness
Interest
Consideration
Decision
Purchase
Post-purchase
Advocacy
Each of these stages represents a step in the customer’s relationship with your business, and under each stage, specific actions can be tracked.

For example, in the Awareness stage, actions could include:

Watching a YouTube video about your product
Reading a blog post
Interacting with social media content
By tracking these actions, you gain valuable insights into how users first interact with your brand.

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